A summary of Eric Enge's study of thousands of Google search queries to compare the performance of Wikipedia vs. Google's own properties before and after Wikipedia's confirmed July 2015 reduction in organic traffic from Google.

The beginning steps to building a powerful personal brand online that will make you and your business top of mind when prospects are ready to buy.

A slidedeck version of Eric Enge's Forbes article at http://stonet.co/7seomyths

Content shock or glut means your content will get lost in the crowd unless you learn how to stand out. This deck shows you how!

Five elements creating an eCommerce store can bring to your marketing efforts. Master marketer Martin W. Smith of AtlanticBT shows how creating an eCommerce story these days is not only easy, but can bring benefits to your business way beyond any direct sales it might generate.

Be sure to read the notes accompanying each slide, or better yet visit Marty's original post at http://scenttrail.blogspot.com/2013/06/5-new-ecommerce-lessons.html

Based on a chapter of the book The Gift by Lewis Hyde, this deck compares the practice of giving away one's expertise for free to the tribe-building Kula gift ceremonies of the Massim people of the South Pacific. Knowledge-sharing not only creates a better world, but brings esteem, loyalty, and authority back to the one who shares it. For more see http://bit.ly/XjbFpG

In the new connected economy, trust & reputation will be more important than industrial capital.