Innovations in Storytelling

Published on Nov 06, 2015

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PRESENTATION OUTLINE

INNOVATIONS IN STORYTELLING

Élan Lee @ Seattle Interactive Conference 2012
Photo by kevin dooley

WE'RE EXPERIENCING MASSIVE BEHAVIOR SHIFTS

In media consumption

86%

watch TV with a mobile device
Photo by Ben Dodson

NEXT-GEN STORYTELLING

Is not the future
Photo by Scott Beale

3 LESSONS FOR AUDIENCE ENTRAPMENT

Photo by johntrathome

1. DELIVER ON YOUR PROMISES

Photo by W Mustafeez

2. CHALLENGE YOUR TECHNOLOGY

Photo by thebruce0

3. THINK LIKE THEM

Photo by trypdwyre

THE AUDIENCE IS OURS TO LOSE

Photo by Salmando

@elanlee www.fourthwallstudios.com

Photo by Tomas Fano

(Remember, the password is kili-kili)