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Digital Lead Gen: Insanely Simple Yet Practical Guide

Published on Feb 05, 2016

3 ridiculously simple rules to unleash the power of social media lead generation; 6 tools that will change your online marketing forever; your lead generation blueprint

PRESENTATION OUTLINE

Digital LeadGen:

Insanely Simple Yet Practical Guide to Lead Generation

New Age Sales Paradox

  • Social Media DOES NOT generate leads
  • .............YET.........
  • Social Media IS a powerful lead gen tool
Photo by jpctalbot

3 Ridiculously Simple Rules to Activate Social Lead Gen

  • Do it right
  • Do it in the right place
  • Do it enough

1 - Do it right

  • Have a distinct point of view
  • Engage first, sell never
  • Deliver value

2 - Do in in the right place

  • FREE: LinkedIn and Twitter
  • PAID: Facebook
  • WATCHLIST: Google+
Image Courtesy of Mediabistro

3 - Do it enough:

  • It is a numbers game!
  • Remember Pareto 80:20 rule

Lead Gen in 15 Min a day

  • Research
  • Organize
  • Engage
Photo by juhansonin

6 must have tools:

THESE WILL CHANGE YOUR MARKETING FOREVER!

1: Find and Engage Leads on Social:

Socedo

Discover Contact Info:

SellHack and Rapportive
Photo by just.Luc

Engage:

ToutApp and Yesware

Track and Follow up

Spreadsheet CRM
Photo by DigitalRalph

Your Lead Gen Blueprint:

OFFER + LANDING PAGE + LEAD GEN PROCESS

CREATE YOUR OWN LEAD GEN BLUEPRINT

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