1 of 28

Slide Notes

We support small business owners operating
on a shoestring marketing budget.

Stop by and say hello at:
ShoestringMarketingUniversity.com

What is Marketing?

Published on Nov 18, 2015

Discover why marketing is so important to your small business.

PRESENTATION OUTLINE

WHAT IS marketing?

by Alex Swanson
We support small business owners operating
on a shoestring marketing budget.

Stop by and say hello at:
ShoestringMarketingUniversity.com

“Marketing is the art of creating genuine customer value. It is the art of
helping your customer become better off.”


– Philip Kotler

Visit us at http://www.shoestringmarketinguniversity.com/

You LOVE your
small business.

Visit us at http://www.shoestringmarketinguniversity.com/

Untitled Slide

Visit us at http://www.shoestringmarketinguniversity.com/

You BELIEVE in
your small business.

Visit us at http://www.shoestringmarketinguniversity.com/

Untitled Slide

Visit us at http://www.shoestringmarketinguniversity.com/

You know your small business HELPS people.

Visit us at http://www.shoestringmarketinguniversity.com/
Photo by Kalexanderson

Untitled Slide

Visit us at http://www.shoestringmarketinguniversity.com/

But, how do you get the
word out about your
small business?

Visit us at http://www.shoestringmarketinguniversity.com/

Especially in such a crowded and noisy marketplace?

Visit us at http://www.shoestringmarketinguniversity.com/

This is where MARKETING comes into play.

Visit us at http://www.shoestringmarketinguniversity.com/

But, don't let
marketing
SCARE YOU.

Visit us at http://www.shoestringmarketinguniversity.com/

Marketing is NOT
about being greedy.

Visit us at http://www.shoestringmarketinguniversity.com/

Marketing is NOT about crushing the competition.

Visit us at http://www.shoestringmarketinguniversity.com/

Marketing is NOT about fooling your prospects.

Visit us at http://www.shoestringmarketinguniversity.com/

Marketing is...

Visit us at http://www.shoestringmarketinguniversity.com/

Knowing what people need...

Visit us at http://www.shoestringmarketinguniversity.com/

so that you can provide the perfect solution.

Visit us at http://www.shoestringmarketinguniversity.com/

You market your product
or service so that your
customers are...

Visit us at http://www.shoestringmarketinguniversity.com/

HAPPIER

Visit us at http://www.shoestringmarketinguniversity.com/

healthier

Visit us at http://www.shoestringmarketinguniversity.com/

stronger

Visit us at http://www.shoestringmarketinguniversity.com/

SMARTER

Visit us at http://www.shoestringmarketinguniversity.com/

OR, more beautiful

Visit us at http://www.shoestringmarketinguniversity.com/

So just remember...

Visit us at http://www.shoestringmarketinguniversity.com/

If you can help your customer to become
better off...

Visit us at http://www.shoestringmarketinguniversity.com/

You simply
can't fail.

Visit us at http://www.shoestringmarketinguniversity.com/

Untitled Slide