"We are not invincible,but feel we must be."

"What makes me the most upset is I have everything I dreamed of...love, family , farm, & all I feel is overwhelmed, out of control, & sad."

45% high stress
58% anxiety
35% depression

38 % emotional exhaustion
42% cynicism

Stigma
"cowboy up "
"pull yourself up "

Unique stress

• Weather risk, revenue
• Family workplace mesh
• Debt load, income drop
• Social isolation
• Social media anti-ag
• Increasing regulations, red-tap
• Labour shortages, too much work
• Lifetime commitment to farm
• Conflict communication poo

Engage

• Listen more, talk less
• Ask curious questions
• Make eye contact
• "What do you need right now?
• "You are not alone.
• "You don't need to be a superhero.

Role Investment

• self-care
• marriage
• family connection
• friends
• community
• support on farm work

short term crisis

• Walk alongside...literally
• Provide phone numbers
• Check in regularly
• Address substance abus
• Prioriize self-care
• Recognize role expectation

"In the Know"

Farmers want

• to have hard work appreciated
• to be respected & heard
• more fun and time off
• profitable business, tools to manage energy & overwhelm
• less paperwork

Avoid Burnout

• block time off for fun,rest
• morning routine
• manage energy
• power to choose & let go
• take action on what is not workin

"What can I take out of my day to make room for what is most important ?"

Copy success