Some initial goals:
-gain ranking in United States market
-increase retention from 15% after about 8 weeks to that of Germany
--utilize ASO to stabilize top rankings, reduce CPI and see increased LTV per user (longer retention in the US) LTV>CPI
-gain ranking in United States market
-increase retention from 15% after about 8 weeks to that of Germany
-utilize ASO to stabilize top rankings, reduce CPI and see increased LTV per user (longer retention in the US)