Unit 2-Appealing to an Audience by Darin Johnson

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Slide Notes

Unit 2-Appealing to an Audience

Published on Nov 28, 2023

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PRESENTATION OUTLINE

Who is my audience?

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What do I want my audience to do or stop doing? What is my call to action?

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What do they already know and believe about my topic?

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Will the audience be moved more by logic, emotion, or a combination of both?

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How can I connect to my audience or gain their trust?

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Appeal to Logic

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Appeal to Emotion

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Establishing Credibility

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Darin Johnson