Social Media And Your Job Search

Published on Nov 22, 2015

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PRESENTATION OUTLINE

HOW TO USE SOCIAL MEDIA IN YOUR JOBSEARCH

Sue Lawson, Manchester Libraries

TYPES OF SOCIAL MEDIA

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TYPES OF SOCIAL MEDIA

RECRUITERS USE SOCIAL MEDIA

KEEP IT CLEAN

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HOUSEKEEPING TOOLS

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DO SOME RESEARCH

Job seekers who connect via social media may see new job listings before they are advertised elsewhere, have a better chance of getting an interview, and have a better chance of getting the job.
The shift in companies' recruiting efforts means that job seekers need to switch up their job search strategy. When you connect and interact with a company you are showing extra interest in the organization which boosts your chances of getting noticed by a recruiter. Job seekers who connect via social media may see new job listings before they are advertised elsewhere, have a better chance of getting an interview, and have a better chance of getting the job.

In fact, social job searching is becoming a standard job search practice, especially for professional-level positions in some industries. The expectation on the part of the employer is that you will have a social presence and that you will be using it when you're job searching.

However, companies are recruiting via social media for all types of jobs - not just professional positions. All level of job seekers from students seeking part-time jobs and internships to hourly employees to experienced top-level professionals can find jobs using social media.

Taking the time to find companies you would like to work for is worth it. Once you have created a list of companies, like their Facebook Page, follow their LinkedIn Company Page and follow them on Twitter. To find them, either check the company's Career website or Google the company name and the name of the site you want to find.

For example, if I was interested in working at Marriott, I'd search for "marriott careers facebook" and the search results would include Marriott's Facebook page. Searching for "marriott careers twitter" will get me right to Marriott's Twitter.

Taking Your Job Search Social

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LINKEDIN TIPS

Blog Link - LinkedIn now gives you the ability to link your blog post to your profile. So every time I post a new blog post, it updates on my profile.

Twitter Link - Similar to Blog Link, LinkedIn also pulls your conversations from Twitter. So, anyone who is not on Twitter, can see what you are tweeting about.

Get more recommendations on your profile.
Status Updates
Headline - LinkedIn gives you a place to add a professional headline.
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TWITTER TIPS

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FACEBOOK TIPS

What Employers Shouldn't See on Facebook

Don't post anything you wouldn't want your current employer or a prospective employer to see.

Avoid any comments that could be interpreted as racist, sexist or discriminatory in any way.

Remove or untag photos of you that show you in an unfavorable light. If you prefer not to, then be sure to carefully manage your album privacy settings. These control which people can see which of your albums.

Look at your wall. Remove comments from your friends that seem distasteful.

Look at the apps on your profile. Does their purpose portray you well? There are more than a few apps that may not be the best ones to have on your page when you're looking to get a job.

What groups are you a member of? If you belong to "It's 5 am, I'm drunk, and on Facebook" or any similar groups, you probably want to leave them.
Facebook Privacy Settings for Job Seekers

Make sure only friends can see your photos.
Make sure only friends can see your religious and political views.
Make sure only friends can see your posts.
With the privacy settings, you are given an opportunity to preview your site, a feature that lets you see what the outside world sees when they access your Facebook page.

MORE ONLINE GOODIES

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