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Snowze

Published on Dec 16, 2015

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PRESENTATION OUTLINE

Snowze

A product by Breana Garbiel and Taylor Lawson
Photo by pepe50

Don't get up and weep, stay asleep!

Photo by WarmSleepy

Snowze

An alarm clock that doesn't go off on snow days
Photo by blmiers2

Demographics

  • Teenagers-60's 
  • Middle Income
  • Males & Females

Geographics

  • Places  with frequent snow days
  • Places with unpredictable weather
Photo by Werner Kunz

Psychographics

  • Sleep Enthusiasts
  • Trendy
  • Alarm Clock Enthusiasts

Untitled Slide

  • Product: An alarm clock
  • Place: Department stores
  • Price: $25
  • Promotion: TV commercials 
  • Promotion: Magazine ads
Photo by bill barber

Utilities

  • Form: Alarm technology; internet;
  • Form: Sound; color; plastic
  • Time: Winter months
  • Possesion: $25
  • Information: TV commercials and magazine ads
Photo by blmiers2

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Photo by ladyada