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Shark Tank Project

Published on Nov 20, 2015

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PRESENTATION OUTLINE

M3 GIRL DESIGNS (SNAP CAPS)

ENTREPRENEUR: MADDIE BRADSHAW

All about Maddie
-She was 10 years old, in 2006 when she came up with the idea of designing magnetic bottle caps for decoration, particularly for her locker. Then, her idea stretched to include snap cap jewelry, notebooks, journals, hair bows, and much more.

Photo by Vermin Inc

All about Maddie cont.
-M3 Girl Designs is a family run business. M3 is Maddie, her younger sister Margot, and their mother Diane.
-She also has written a book about starting a business, it's called "You Can Start a Business, Too". The book has plenty ideas and business terms to help you be inspired to start your own business one day.

Investments
-She started out with a $300 investment when she was 10 years old.
-Within about 2 years after starting her buisness, she had grossed over $1.6 million in sales.

Going to the Sharks
-In 2011, their total current sales were $5 million
-She had originally wanted $300k for 15% stake in their business. They ended up giving up 30% equity for $300k. Three of the sharks had invested in Maddie's business; Mark Cuban, Robert Herjevic, and Lori Greiner.

Photo by jonas_l

M3 Girls Website
-The site is very bright and inviting, and it starts with a brief summary of how their business came to be. There are options to see what are the most popular trends in M3 designs, shows a variety of designs and collections. You also have the options to watch YouTube videos that include their interviews and many other videos. Not only that, you also have the option to order online, or contact them.

Photo by Kuyan Redman

Marketing Tips (in order in which you should do them)
-Make a SWOT analysis of competition (Strength, Weakness, Opportunity, Threat)
-Compare product with others
-Target your customers
-Focus on who is most likely to buy your product
-Find what makes you unique
-"Why would someone choose you over others"?
-Test your approach
-Begin campaign
-Monitor results

THE END

MADE BY: BROOKE BUTORAC, HANNAH LEE, COLE PHILLIPS, & ALIKAHN DAYA