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Rupp Industries

Published on Feb 03, 2016

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PRESENTATION OUTLINE

RUPP CORPORATION

BY KALEB DIX

MICKEY RUPP (OWNER)

  • Successful entrepreneur
  • '64-'65 raced stock cars
  • '70 director of the international snowmobile industry association
  • Born January 17, 1936

1950'S

  • Founded by Mickey Rupp
  • Mansfield Ohio
  • 3,000sqft building
  • 8 employees
  • Started with Go-Karts

1960'S

  • Started Mini Bike production
  • Made 1,000 Mini Bikes
  • By '69 employed over 400 people
  • 180,000sqft building

1970

  • Mini Bikes, Atv's, Go Karts, snowmobiles
  • Sales Topped 30 million
  • Produced 35,000 snowmobiles
  • Doubled employees
  • research, administration, and styling buildings

1972

  • Very poor winter
  • Snowmobile sales declined
  • Profit dwindled
  • The company lost money
Photo by davidfg

1973

  • Forced to sell
  • Ended Tohatsu partnership
  • Started Kohler partnership

1974-1975

  • Introduced liquid cooled engines
  • Public thought they were making a comeback
  • Continued finantial difficulties

1977

  • Filed for bankruptcy
  • Asked for help from Arctic Cat
  • Snowmobile production cut in half
Photo by BatBoy 2008

1978

RUPP CORPORATION WENT UNDER AND NEVER RESURFACED

THESIS

  • Rupp industries was a leader in the offroad
  • industry because he showed how much profit
  • one could make with a successful company
  • and set the standards for the off-road companies
  • producing today.