Protecting Canadian Identity

How do we protect what is "Canadian"?

Trudeau (1969): "Living next to you [the US] is like sleeping beside an elephant"

A large majority of our media is produced outside of Canada

Guess what % of each category is "foreign"

Book Sales?

45%

Magazine Sales?

81%

CD
Music
Live
Sales?

79%

Screen time in Movie Theaters?

95%

What are we doing already?

National Film Board (NFB)

• Produces Canadian films, documentaries and animations
• English and French language productions
• Famous for "Canadian Vignettes" - produced in the 70's/80's that highlighted Canadian culture

Untitled Slide

Canada Council for the Arts

• Works to promote Canadian artists and their work
• Provides funding for Canadian Artists, including Aboriginal Art

Canadian Broadcasting Corporation (CBC)

• Concieved in 1929 to combat American Radio
• English, French and Aboriginal TV, Radio and Internet programming
• Crown Corporation
• Hockey Night in Canada

Untitled Slide

Untitled Slide

Canadian Radio-Television Telecommunications Commision (CRTC)

CRTC

• looks after radio television/cells/internet in Canada
• creates laws for Canadian Media
• Radio: 30% music must be Canadian (65% French in Quebec)
• CBC: 60% programs must be Canadian
• Other TV: 30% Canadian

What do we do about the future?
Is there a risk to lose Canadian Identity?

Risks to the future

• Youtube
• Netflix (Canadian vs American)
• Hulu (not available in Canada because of CRTC laws)
• What else can you think of?