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Product & Innovation Kickoff

Published on Nov 18, 2015

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PRESENTATION OUTLINE

1.

PRODUCT AND INNOVATION

COMMITTEE KICKOFF 2014
2.

STATED GOALS

  • Quality control of agency output
  • Drive excellence of digital and creative product
  • Drive innovation of digital and creative product
3.

INTERPRETING THE MISSION

4.

WHAT DOES IT MEAN?

HOW DO WE IMPACT THE BUSINESS MEANINGFULLY?
5.

OUR CONSTRAINTS

  • No dedicated staff/budget
  • Leaders distracted by BAU
  • Committees notorious for slowness
  • Fuzzy goals
  • Others?
6.

TACTICS

  • Listen for opportunities
  • Sponsor worthwhile initiatives
  • Ensure follow-through
  • Others?
7.

TEMPO?

HOW OFTEN DO WE DO WHAT WE DO

David Foster

www.laneterralever.com