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Digital Rights Management

Published on Nov 20, 2015

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PRESENTATION OUTLINE

Digital Rights Management

By. Ply, Ploy, Sandy & Ven
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DRM Defined

  • Felten: “DRM involves use of technology to control digital content”
  • Samuelson: DRM technologies are more about the management of permissions – “code as code” –primary purpose is control;
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‘DRM is technical code, backed up by legal code, for purposes of identifying, distributing and protecting digital content and that works by acting as a constraint against unauthorized uses of such content’

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Key Features of DRM

  • rights and Exceptions
  • Right to use work
  • the unexpected reproduction in digital format
  • Article 11 of WCT and Article 18 of WPPT
  • Exceptions for fair dealing
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Key features of DRM

  • Rights management
  • Individual rights management Article 12 of WCT and Article 19 of WPPT
  • Collective rights management European copyright framework Article 9

Ways Measures Protected

  • Anti-copy devices
  • Encryption, password systems, set-top-boxes, digital envelope
  • Propriety viewer
  • Watermarking or fingerprinting
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Ways Measures Protected

  • Metering system
  • Electronic copyright management systems

Logic Behind DRM

  • ensure right holders to be remunerated for their creativity and investment.
  • protect their works against IP theft.
  • assist the administration of the IP works in the Internet.

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