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Slide Notes

DownloadGo Live

Ayrton Senna's lessons for international startups

Published on Nov 18, 2015

presentation by Michiel Frackers for sxsw 2015

PRESENTATION OUTLINE

AYRTON SENNA'S TIPS

FOR INTERNATIONAL STARTUPS

SENNA, THE MOVIE

Screened at SXSW 2011
Photo by alexhung

COMPETED GLOBALLY

AT AN EARLY STAGE

CRASHED A LOT...

... WON EVEN MORE
Photo by NoWin

TOOK MORE RISKS

PASSING WITH "49% ODDS"
Photo by pher38

WINNING!

F1 AND STARTUPS?

  • winner takes all - almost
  • high risk, high reward
  • split second decisions
  • bad decisions have massive impact
  • crash, try to race again
Photo by Scott Beale

1995-2015: GO USA

  • big $ in non existing markets
  • foreign co-founders
  • Yahoo, Google, Youtube, Instagram, Whatsapp
  • funding for global expansion
  • biggest talent pool was American
Photo by Werner Kunz

1995-2015: OLD WORLD

  • wait for the market to develop
  • wait for the gap to open
  • don't pass, the gap can close
  • 'show traction, then we invest'
Photo by Dietmar Temps

ARTHUR VAN HOFF

Photo by outdoorPDK

2015 -

  • global talent pool
  • kids have the web, not Stanford
  • global markets (app stores)
  • access to capital
Photo by peasap

DEMOCRATIZATION OF CAPITAL

  • consumers are crowdfunding
  • AngelList and syndicates
  • entrepreneurs become vc's
Photo by duke.roul

GLOBALISATION OF CAPITAL

  • angel level - AngelList
  • A rounds - Blendle, 3D Hubs, Crowdynews
  • mezzanine round? - Adyen $250 million
  • IPO - Alibaba $ gazillion
Photo by tao_zhyn

A NEW WORLD

  • global talent
  • global market place
  • global capital
Photo by Pete Zarria

AYRTON SENNA'S LESSONS

  • go global at an early age
  • take the greatest risks
  • overtake and lead, dominate
  • estimate the gap, be precise
  • overtake fast, the gap may close
Photo by Capitu

AYRTON SENNA'S LESSONS

  • repeat the risk, keep trying
  • go for the World Championship
  • accept there will be crashes
  • live and enjoy it
  • because you may run out of luck
Photo by Capitu