PRESENTATION OUTLINE
The Three Rules of Epidemics.
The Law of the Few- how a small group of people can make a big impact.
Stickiness Factor- when something sticks in someone's mind and they can't seem to get it out of their head.
Power of Context- how people see things around them and react to the things going on.
Connector
A connector is someone who knows lots of people. They have a special gift of bringing people together.
Maven
Is not a persuader. A maven is a teacher. Sharing and trading what they know.
Salesman
Not someone who sells things. But it works in many ways. To persuade people. To look at the hidden, subtle and unspoken ways of how a salesman persuades.
The Law of The Few
How a small group of people can make a big impact on a situation.
The Stickiness Factor
When one subject sticks in someone's mind
Stickiness Factor
Repetition
When a subject or sound keeps repeating itself.
Stickiness Factor
Understanding
How a person understands the concept. If the concept is easier for people to understand the concept sticks in their mind.
The Stickiness Factor
Interaction
When people are involved with what's going on. And can interact with what's going on.
The Power of Context
How people see things and how they react to what's going on.
Power of Context
Place/surrounding
The place or location that the situation is happening how the place has an affect on it.
Power of Context
Time
The time meaning the month or year and actual time. Being how the time affects the situation.
Power of Context
Peer pressure
How other people have an affect on the situation or person to make a decision or to do something.
