More Park keepers Less Gatekeepers

How much post?

How many emails?

Gatekeeping and Mass media

What would Google do?

• 'Customer' in charge, people can find each other
• Mass market is dead, now mass of niches
• Markets are 'conversations', best enterprises networks
• Economy based on abundance
• Openness key to success

Hall Green Arts & FAB

Twitter

• Conversations and network
• # & @
• Lists, audiences, competitors
• Thanks
• What about our brand?

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