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Principles Of Design

Published on Nov 19, 2015

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PRESENTATION OUTLINE

PRINCIPLES OF DESIGN

IN THE REAL WORLD
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BALANCE

ARRANGED SO NO PART OVERPOWERS THE OTHER
Symmetrical balance means both sides of a design match (mirror image).

Asymmetrical balance means the two sides of the design do not look the same, but balance each other.

Radial balance means elements spread our from a center point like the spokes of a tire.

PROPORTION

HOW ELEMENTS RELATE TO EACH OTHER IN SIZE

PATTERN

REPEATED USE OF AN ELEMENT
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RHYTHM/MOVEMENT

MOVES YOUR EYE THROUGH A WORK OF ART

EMPHASIS

SENSE OF IMPORTANCE GIVEN TO ONE PART
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VARIETY

COMBINING ELEMENTS TO ADD INTEREST
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UNITY

ALL ELEMENTS AND PRINCIPLES WORKING TOGETHER