Ads are so common in our daily lives that we seldom take them seriously. Most people simply dismiss ads as trivial annoyances or nuisances, as interruptions of "their time" (TV ads) or intrusions into "their space" ("junk mail" and billboards). Every year in a survey conducted by a major ad agency, most people (usually 75%80%) respond that "advertising doesn't affect me," although they grant that other people might be affected.Generally, most people dismiss ads as insignificant and ineffective.
