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Advertising Lee Cullen

Published on Nov 18, 2015

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PRESENTATION OUTLINE

ADVERTISING?

PRINT AND DIGITAL
Photo by Hindrik S

WHY ADVERTISE?

  • Your market is constantly changing
  • People forget fast
  • Your competition isn’t quitting
  • Advertising strengthens your identity
  • Advertising is essential to survival and growth

WHY ADVERTISE?

  • Advertising enables you to hold on to your existing customers
  • Advertising gives you an advantage over competitors who have ceased advertising
  • Advertising bring your business to the attention of new clients
  • Advertising has many ways to reach a large group of clients
  • Advertising can be as simple or complex as is required

THE TWO MAIN TYPES

  • Print
  • Digital
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PRINT

  • Newspapers
  • Leaflets/flyers
  • Billboards
  • Stickers

DIGITAL

  • Social media
  • Search engine add words
  • Email
  • Online printed media
  • TV/radio
Photo by Chapendra

MY THOUGHTS

  • My client base would benifit from any advertising
  • The advertising must suit there needs
  • Using the best format to reach the clients target audience
  • The client must fully understand what they are getting
  • Repeat business with the client will help there business grow
Photo by Leonrw