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U5 LO2 + U30 LO2

Published on Nov 18, 2015

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PRESENTATION OUTLINE

U5 LO2 + U30 LO2

#bcotad

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Now you have handed in your U30 LO1 Advertising Report it is time to begin planning your Webisodes: Viral Campaign project...

WEBISODE can be anything you want eg.
Tutorial, Chat, Film, Animation, Sketches, Series, Vlogs, Debate, Ranting, Fashion etc.

Originate and Develop Ideas

‘The Hive Business’ and ‘Hello You Creatives’ have asked you to submit pre-production for an original idea for the Webisodes: Viral Campaign project. You will use WordPress to display your work to the client before production begins.

There are ZAPTION vids on Boodle to help you with 2.1-2.15.

You: 'Oh my God that's so helpful, Scott'

Me: 'Don't mention it'

2.1 Mind-mapping of your initial ideas

2.2 Group discussion of your idea(s)

2.3 Past and Current Practice of your idea

2.4 Storyboard/ Sketches of scenes you want to include

2.5 Proposal of idea evaluated against requirements/ constraints after talk with Client

2.6 Synopsis (inc. identification of message/ content/ style)

2.7 Relevance to audience discussion about validity of idea

2.8 Team members Linked In profile and description of role

2.9 Risk assessment of Health & Safety hazards involved

2.10 Production Schedule (inc. timescales/ deadlines/ availability/ resources)

2.11 Contingency (inc. identification/ research of possible solutions)

2.12 Experimentation with different styles/ design formats

2.13 Location plans for at least one location

2.14 Script using the correct formatting

2.15 Target Audience evidenced via quantitative and qualitative data

Once 2.1 - 2.15 are complete you will have everything place to start your Project

Submission Deadline:

Friday 24th April

#bcotad

What will you achieve today?