HOW TO SOLVE POVERTY

TABLE OF CONTENTS

• What is social media marketing
• How to harness the power of social media
• How to market your good or service
• How to create a business out of social media marketing

WHAT IS SOCIAL MEDIA MARKETING

• A form of marketing that is taken place on social media platforms
• Could also be a way for influencers to make money

HOW TO HARNESS THE POWER OF SOCIAL MEDIA

• Optimization
• Types of posts
• Finding exposure

OPTIMIZATION

• This could be very self explanatory
• Little things
• Perfecting profile picture and biography

TYPES OF POSTS

• Motivational
• Inspirational
• Comedial
• Educational
• Lifestyle
• Many more

FINDING EXPOSURE

• Hpashtags
• Influencer posts
• Promotions

LEARNING TO PROPERLY MARKET

• Create a marketing strategy
• Learn to convert followers to customers
• Gain more followers

CREATING A MARKETING STRATEGY

• Find and determine your target demographic
• Adjust how you post to your target market
• Adapt to changes
• Create an editorial calendar

CONVERT FOLLOWERS TO CUSTOMERS

• Run promotions
• Have sales and discounts
• Make it easy to access your website or store
• Run contests that involve your product

GAIN MORE FOLLOWERS

• Buying followers is BAD!
• Have quality posts on your feed
• Have easily recognizable username
• Get as much engagement on your posts as possible

CREATING A BUSINESS

• Legal stuff
• Money

LEGAL STUFF

• Important to apply for taxes
• Create bank accounts to help keep track of the money flow
• Get licenses and permits that are necessary

MONEY

• It is important to keep track of where your money goes to and comes from
• Starting can be very little to nothing
• Might have to pay for nice camera, laptop, insurance but not all are required.

HOW DOES THIS HELP?

• Almost everyone has a phone or access to the internet in some way
• It will not help immediately but can help overtime
• Could possibly make up to six figures
• Is a long term investment

THANK YOU

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