Twitter

Published on Jun 27, 2016

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PRESENTATION OUTLINE

Twitter

Business Trends 2016/17

Visuals/Animation

emojis, Gifs, memes #FTW
Photo by xelipe

Visual Tips

  • Context is key
  • Look at sources
  • Avoid being too casual and silly
  • Stay simple with logos and branding placement
Photo by qthomasbower

Employee Advocacy

“Content shared by employees, by one recent measure, gets eight times more engagement than content shared by brand channels.”

Photo by Kurt:S

Customer Service

Photo by quinn.anya

80 percent of social customer service interactions taking place on social media.

Photo by Anne Worner

Twitter Customer Service

2 New Tools in 2016

DM (Direct Message)

Prompt Feature
Photo by Hoshi_sae

A business can now add a deep link to their Tweets that automatically displays a call to action button

Photo by Jason Michael

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Customer Feedback

Ex: Quick and Easy Customer Service Surveys
Photo by Kyknoord

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Never underestimate the power of Twitter

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How can you use Twitter?

Real-time news in 140 characters
Photo by shawncampbell

Lisa Buyer

Haiku Deck Pro User