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Slide Notes

Welcome to Best Apps for Real Estate

The App Store is filled with great apps real estate professionals can use to market and manage their business, but only a few rise to the top of the list as our favorites. Today we will do a quick overview of some the best apps for business and networking.









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Best Apps for Business & Networking Part 1

Published on Nov 24, 2015

Press the marketing gas pedal in 2014! Be more productive and connect with our clients.

PRESENTATION OUTLINE

best apps FOR REAL ESTATE

10 BEST APPS FOR YOUR BUSINESS & NETWORKING
Welcome to Best Apps for Real Estate

The App Store is filled with great apps real estate professionals can use to market and manage their business, but only a few rise to the top of the list as our favorites. Today we will do a quick overview of some the best apps for business and networking.









Photo by Jan Persiel

WHY USE APPS?

Productivity & mobility
Being Busy: A Badge of Honor

As apps become more prevalent and more powerful, entrepreneurs and small business owners are relying on these savvy tools to help their businesses grow and run more smoothly.

The problem is we are flooded with so many apps and tools. How do we choose which are best suited for our business?

Photo by bthomso

Are you ready?

  • Power Up!
  • Make sure you know your log-in to Apps Store
  • Take Notes
  • Ask questions
  • Have fun!
Are you ready?

Today is the perfect opportunity to press your marketing gas pedal. Buckle up and get ready!

One suggestion, don't try to incorporate all of the apps at once. Test drive one or two for a few weeks and see how it goes.
Photo by *vlad*

Do you know your passwords?

The #1 source of frustration for the tech challenged
Do you know your passwords?

Last Pass | The Last Password you have to remember

Remember all of your passwords with just one password.

Mobile Access- Upgrade to the Premium version for $12/year



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LastPass | Centralize Your Data

See all your accounts and passwords in one easy-to-use "vault", where you can edit, delete, and organize your stored data. LastPass syncs automatically, so you're up-to-date, wherever you are.

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LastPass | Hassle-Free Login

After saving a website's username and password, LastPass will autofill the login when you return to that site. No thought, no typing, no work required - LastPass does it for you.

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MileBug $2.99 Full Version

Track your full path with GPS and map display

Use the Mileage Tracker for multiple businesses and multiple vehicles with a simple choice

Setup frequent destinations and purposes for easy use later

Choose either kilometers or miles

Define custom rates for business, charity, medical and other

Watch your deductions add up with each addition to your trip log

Milebug

Use the mileage tracker in kilometers or miles
Milebug Lite

Available for up to 10 routes

Photo by bradleygee

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Expensify

Expenses - Sync with your credit card or bank account to pull in expenses directly, log any mileage expenses, and set rules to automate all recurring spending.

Receipts - Get eReceipts for most credit card purchases and email in or upload receipt images for everything else. Unlimited storage!

Reports - Create an approval flow for all expense reports to move through and reimburse individual reports up to $10k using direct deposit right in to your employee's checking accounts.

Accounting - Import your expense categories and create an expense policy for all of the reports coming your way. A deep integration with QuickBooks, and a customizable spreadsheet export, let you sync reports with your favorite accounting packages.

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MLS Apps

The love/hate relationship between these apps and agents.

Know what your prospects and clients are using in their searches online

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HomeSnap | MRIS App

Simple property search everywhere you go.

Homesnap Pro provides you with a visually appealing home search experience right from your mobile device. In addition to snapping a photo, you can also search by address or GPS.
Your brand front and center. Invite clients and prospects to connect through the app. You’ll get insight on what they’re looking for, and they’ll keep in constant contact with your personal brand.

Homesnap pro

  • MRIS information in the palm of your hand
  • Unified property histories
  • Send your client a "Rapid CMA" report
HomeSnap

MRIS information in the palm of your hand. No more running back to the desktop for more info for you! As a Pro user, you’ll get additional details on each listing, including agent remarks, commission splits, school information, showing instructions and more.

Unified property histories (listings, price-changes, off-markets, contracts and sales) combine all past listings for every home.

Additional exposure to consumers looking for homes. Qualified leads are sent directly to you from interested buyers and sellers through Homesnap.

social media dashboard

so many statuses, so little time
Social Media Dashboards

No more tabbing back and forth between Facebook, Twitter, and LinkedIn

Long gone are the days of being limited to costly advertisement. Potential clients are now online.






Photo by JD Hancock

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Tips for Using Social Media

1. Be Consistent and Schedule in Advance by using a dashboard

2. Use Twitter list to your advantage (Example: Community Resources)

3. Stay local and tune in

4. Use the analytics to measure your social media ROI

social media dashboards

  • Be consistent and schedule posts in advance
  • Monitor multiple social streams in one place
  • Team management facility
  • Pro plan starts at $9.99 (Two team members)

SHARE PHOTOS FROM YOUR SMARTPHONE

Instagram
One of the largest social networking sites, surpassing Twitter in mobile traffic.

Instagram is the perfect social outlet for real estate professionals. Its built for sharing awesome photos directly from your smartphone.

We can no longer just accept or reject social media. We can no longer question whether we should be using social media as apart of our marketing strategies.

Remember the Millennials? They are looking to see if you have an online presence. Embrace it!

myths about instagram

  • Just for selfies (2013 Word of the Year)
  • Just for young people
  • Isn't a social network
  • Can't be used for real estate

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Instagram for Real Estate

Instagram Stats

200M monthly active users
20B Photos Shared
1.6B Likes Daily
60M Photos per Day

What do you Post?

Behind the scenes photos
Renovation projects
Short intro videos (15 seconds)

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LinkedIn & Evernote Partnership

Evernote has now become an amazing business card scanning app.

The integration between Evernote and LinkedIn enhances the way business cards are captured, displayed, and recalled in Evernote.

Evernote now has access to LinkedIn’s network of more than 300 million professionals,

Evernote can now automatically build a content-rich note around every business card you scan. With full contact information, a link to their current LinkedIn profile, and a photo, plus a section for notes, business cards become searchable contacts in Evernote.

STORE AND REMEMBER EVERYTHING

Evernote
Sticky note overload anyone?

Evernote is considered the "remember everything" app.

Founded in 2006 and with over 30 million uses, Evernote was named Company of the Year, by Inc. magazine in 2011

With Evernote, you can do just the basics such as simple note taking or you can use it as a full on productivity app and transaction coordination system.





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Evernote

Evernote now has access to LinkedIn’s network of more than 300 million professionals,

Evernote can now automatically build a content-rich note around every business card you scan. With full contact information, a link to their current LinkedIn profile, and a photo, plus a section for notes, business cards become searchable contacts in Evernote.

STREAMLINED WAY TO GET NEWS YOU CAN USE

Zite
A fast streamlined way to get news you can use

Zite feeds you news articles according to what you like and read. Zite learns what you like and gets smarter as you use it. It analyzes millions of articles each day and brings you the best of your favorite magazines, newspapers, authors, blogs, and videos.

cloud storage

Are my documents really safe on the cloud?
Cloud Storage
Document Management on the Cloud

Bring your photos, docs, and videos anywhere and share them easily

What is the cloud?

The cloud is online data storage space offered by various companies.

Cloud storage is the key to our mobile capabilities. We need to be able to access information and our documents wherever we are.

DropBox offers 2GB of free storage. $9.99 per month for up to 100GB

what are your options for cloud storage?

  • Acquiring data and finding a place to store it
  • Old Methods - Hard drives, USB, delete old files
  • Virtualized pools of storage managed by 3rd parties
  • Oxygen, Drop Box, Google Drive, Box
  • Increase mobile access to important information
Cloud Storage | Increase Mobility

Research your options and determine which are easy to navigate.

Keep in mind, the point of cloud storage is so you can have easy access to your documents from wherever you are.

Other cloud storage options

Google Drive
Box
Microsoft Skydrive

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Got Questions?

Would you like to share any of your favorite apps?

Thanks for hanging out!
Renata Kelly-Rippy

Renata Kelly-Rippy

Common-sense approaches to modernizing your real estate marketing.

LET'S CONNECT

Let's Connect!

Thanks for allowing me to share with you some of my favorite apps for business and networking.

Alexandria Branch
526 King Street, Ste 213
Alexandria VA 22314

703.519.7600
rkelly-rippy@rgstitle.com

Facebook {www.facebook.com/rippythinktank
Instagram { @thinktankdc}
Twitter {@mythinktankdc}
Photo by Nazly