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Engagement, Emotion And Change Management

Published on Jan 08, 2016

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PRESENTATION OUTLINE

people will react – almost instantaneously – to their perceptions regarding new information – whether positive, negative, or neutral

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CORRECTLY ORCHESTRATED, ENGAGEMENT IS THE FIRST STEP IN THE PROCESS TOWARD EFFECTIVE CHANGE.

A critical goal of good change management is to orchestrate delivery of change information where emotional reactions within stakeholders do not subvert the change effort, which is very important to incite movement away from the status quo. 

The art of creating engagement in change management is the science and art of orchestrating emotional reaction to change information. 

This goal is initially promoted by delivering information about change that is both powerful (leading to attention) and constructive (providing a path toward positive resolution).  The information may, and often should, contain a message of risk. 

Photo by tracyshaun

the delivery of the risk message must be coupled with a path toward opportunity so that positive engagement in change is created, rather than just anxious flight (which can produce highly disruptive responses for the individual and also the organization).