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Published on Jan 11, 2016
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PRESENTATION OUTLINE
1.
Greetings from New Orleans
DOM GIANNA
Photo by
David Paul Ohmer
2.
Greetings from Salt Lake City
LISA MARCY
Photo by
vxla
3.
People watch News
that FITS their Views
We See What We Believe
We Hear What We
Want to Hear
Photo by
Stuck in Customs
4.
Jurors vote for their Views
NOT THE EVIDENCE
Photo by
Ben Mortimer Photography
5.
Link Story to Attitudes & Beliefs
JURORS DISTORT & TWIST EVIDENCE TO MAKE CONSISTENT
Photo by
Tc Morgan
6.
Open Minds??
"Schema" = Organized Patterns of Thought
Drawn from Preconceived Biases
The Framework that Enables us to make Sense of Story
Helps Organize Case Information
Critical to how Jurors interpret Evidence and Thematic Arguments
Photo by
Image Source
7.
Distort & Twist Evidence
UNTIL CONSISTENT WITH THEIR ATTITUDES
Photo by
Umbrovskis.com
8.
Winning
Conform Case to Attitudes
Photo by
*Light Painting*
9.
Winning
MEETING EXPECTATIONS
Photo by
palestrina55
10.
A Trial
WHO DID WHAT TO WHOM AND WHY?
Photo by
Wikileaks Mobile Information Collection Unit
11.
We JUDGE people by their
MOTIVATION
Assess FAULT by
KNOWLEDGE
&
CONTROL
Photo by
beccles131
12.
SHOWING THE STORY CONFORMS TO THEIR VALUES AND BELIEFS
Trial is an Exercise in
Photo by
cali.org
13.
IN ACCORD WITH OUR BELIEFS AND VALUES
Make Judgments
Photo by
marsmet523
14.
Make Them CARE
Give them the WILL
&
Show the WAY
Photo by
Nina Matthews Photography
15.
VISCERAL
&
VISUAL
Photo by
K Schneider
16.
Storytelling
IMPACT OPENING
Photo by
x-ray delta one
17.
OF DEFINING IT
STORYTELLING Reveals MEANING Without Committing the ERROR
Photo by
*Light Painting*
18.
Story
How we process facts
Makes ideas stick
Involves
How we solve problems
ARGUES
Photo by
jikatu
19.
MOVE HEART
ENGAGE MIND
Photo by
antmoose
20.
Trial story
engages listener
inspires caring
empowers judging
involves listener in life
you become "truthgiver"
Photo by
pennstatenews
21.
Drama is Conflict
Conflict creates Tension
Tension leads to Crisis
Crisis causes Caring
Caring is Involvement
Photo by
djwtwo
22.
We Hopelessly
&
Helplessly
Suspend Reality
to
Become Emotionally Involved in the
LIFE of Another PERSON
Photo by
ben pollard
23.
The Plot
CAPTURES AUDIENCE REVEALS MOTIVES
Photo by
marsmet472
24.
People Only See
WHAT THEY ARE PREPARED TO SEE
Photo by
Books18
25.
Cornell Univ. 2005
12.5%
Pre-decisional BIAS
Evidentiary BIAS
Photo by
Pro-Zak
26.
Theme
MESSAGE WITH A MEANING
Photo by
Stuck in Customs
27.
The Message with a Meaning
brings case to LIFE
makes legal issues RELEVANT
setd stage for EVIDENCE
Makes case REAL
engages MIND moves HEART
Photo by
NatureNerd (probably outside)
28.
FOCUS ON EVILDOER
IF OPENING WERE THE TRIAL, WHO WOULD THEY BLAME?
Photo by
Daquella manera
29.
Winning Opening
Drops into STORY
Sets THEME
Focuses on "evildoer"
Reveals the MOTIVATION
Reveals your "people story"
Photo by
tj.blackwell
30.
Winning Opening
Begin with HEADLINE
Hang the "HOOK"
Focus on THEME
Focus on critical decisive CHOICE
How Choice led to HARM
Photo by
Anirudh Koul
31.
YOU LOSE
IF YOU ARE ON TRIAL AT THE END OF THE OPENING
Photo by
Stuck in Customs
32.
DO,S
begin with BANG
tell your STORY
focus on "evildoer"
make WEAKNESS part of story
SIMPLE EASY SHORT
Photo by
brecro
33.
"If the opening were the whole trial...
WHO WOULD THE JURY BLAME?"
Photo by
MyLifeThroughPhotography
34.
VERDICT IS THE PRODUCT of
WHO & WHAT THEY ARE TALKING ABOUT \CREATE THEIR STORY
Photo by
Noize Photography
35.
IF JUROR FORMS A FUNDAMENTAL BELIEF ABOUT CASE EARLY
THAT BELIEF STAYS INTACT
Photo by
Brett Whaley
36.
Confirmational Bias
"want to hear confirmed what we believe is right"
We marginalize or ignore
evidence that is at ODDS with
Beliefs\Values
Photo by
Ben Rennen
37.
Order of the Winning Opening
Drop listener into STORY\set THEME
Focus on EVILDOER's bad CHOICE
Assess relative KNOWLEDGE & CONTROL
What RULES were broken & MOTIVATION
Show CAUSATION & HARM follows
Photo by
Great Beyond
38.
What is a Good Opening to Them?
Should be the BEST part
Satisfies need for INFORMATION
Confirms their BELIEFS\proves your story is theirs
Shows who is the "truth giver"
starts them judging "evildoer" & involves them in your story
Photo by
BiblioArchives / LibraryArchives
39.
DONT'S
waste 1st minute
be REACTIVE
give too MUCH
BORE them
take the FUN away
Photo by
RipperDoc
40.
Untitled Slide
Photo by
scottrocher
41.
THANKS for Inviting Us
LISA & DOM
Photo by
khowaga1
Dominic Gianna
Haiku Deck Pro User
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