PRESENTATION OUTLINE
get attention and interest!
Relate the topic to your audience
state the importance of your topic
arouse the curiosity of the audience
RHETORICAL QUESTION
A question that the audience answers mentally
rather than out loud
CREDIBILITY
The audience's PERCEPTION of
whether a speaker is qualified
to speak on a given topic
GOODWILL
The audience's PERCEPTION of
whether the speaker has the best
interests of the audience in mind
preview the body of the speech
PREVIEW STATEMENT
A statement in the introduction of a speech that identifies the main points to be discussed in the body