Media Notes - Part 2

Published on Dec 02, 2015

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PRESENTATION OUTLINE

Media Notes - Part 2

Terms and concepts
Photo by just.Luc

Political Influence

Click to add more text here
Photo by theqspeaks

Earned media coverage

Events the media covers that benefits a politician
Photo by John-Morgan

Pseudo-events

primary purpose is to generate media coverage
Photo by wbeem

Agenda setting

media's ability to select how and what they report
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Gatekeepers

determine what we see
Photo by Nanagyei

White House

press releases, news briefings, news conferences
Photo by Kay Gaensler

Campaign coverage

can the media sway an election?

Ron Paul?

Or any other third-party candidate for that matter
Photo by theqspeaks

Narrowcasting

targeting specific audiences
Photo by Haags Uitburo

Big business

competitive news markets, news monopolies
Photo by John-Morgan

Government

regulation
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Prior censorship

preventing stories from publication
Photo by sankarshan

Privacy rights

Libel
Photo by Alan Cleaver

FCC

5-member panel appointed by Pres., confirmed by Senate
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Equal time rule

similar time mandated to candidates
Photo by DonkeyHotey

Fairness doctrine

required to give equal time to "reasonable positions"

Jason Apgar

Haiku Deck Pro User