PostBoxSox
Published on Nov 19, 2015
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MORE DECKS TO EXPLORE
PRESENTATION OUTLINE
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Photo by { pranav }
WHO WE ARE
We want to communicate to our audience to let them know the story of PostBoxSox.
This communication will help to launch our brand and our vision, and will in turn result in more customers/subscribers. We want to help our customers – and give them back some time so they can get into nature and do what they really want to be doing!
We hope to launch in the next few months, and will be targeting ‘Weekend Warriors’, who value their precious free time and seek out businesses/ideas that help them save time AND save money.
This communication will help to launch our brand and our vision, and will in turn result in more customers/subscribers. We want to help our customers – and give them back some time so they can get into nature and do what they really want to be doing!
We hope to launch in the next few months, and will be targeting ‘Weekend Warriors’, who value their precious free time and seek out businesses/ideas that help them save time AND save money.
Photo by jonny2love
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Photo by stuartpilbrow
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Photo by monkeyc.net
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Photo by patriotworld
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Photo by Stuck in Customs
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Photo by Ed Yourdon
Target Audience
- Age 25-40 - MALE & FEMALE
- Weekend Warriors
- Income: 45,000-100,000
- Already buying items online (EBay, Amazon)
- Lead busy lives - looking for time saving activities
Photo by Will Montague
FACEBOOK & TWITTER
Photo by Robert S. Donovan
Common Sock Situations
- Condition of socks
- Condition of volume of socks (i.e. piles) - Sock Monster?
- Too busy to buy socks - not enough time in the day
- Bad quality of socks causing disrepair
- Mismatched socks - oh my!
Photo by Jason A. Samfield
Sock subscription model
Photo by Loving Earth
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Jon's Story
Photo by ShotHotspot.com
