rhetorical appeal

Published on Nov 05, 2015

No Description

PRESENTATION OUTLINE

rhetorical appeal

what does a speaker use to make a point?
Photo by Brett Jordan

Ethos

Speakers use trust to build listener appeal
Photo by ArchivesACT

ethos examples

  • Trustworthy
  • Educated
  • Credible/reliable
  • Honest
  • fair
Photo by Halcyon

Logos

Speakers use logic to build authority
Photo by cliff1066™

Logos

  • case studies
  • statistics
  • anecdotes
  • specific examples

pathos

speakers use emotion to build appeal to the listener

Pathos

  • anger
  • pity
  • justice
  • patriotism/hope
Photo by allfr3d

Erin Muir

Haiku Deck Pro User