"Think Positive Lang!"

It is a story about a boy named, KC, a very creative boy, but is lonely and bullied in school. He has no friends, so he is always with himself. As he have a huge interest in doodles and drawings, he created a character, which he named, 'Wali', a light bulb that emits positivity in his surroundings. He always wished that 'Wali' could become real and they could be friends. Then suddenly, one night, his wish became true, and 'Wali' came to life.

The film advocates encouraging the young generation to be creative in their life and, especially, to always "think positive".

Area of investigation:

Think Positive Clothes Store was first established as a simple original designed t-shirt store in Cebu by Stanley Villavicencio Jr. in 2007. As the business succeeded, he decided to establish its first branch in Sampaloc, Manila on October 8, 2014.

Reason for choice of study:

• to promote the business
• to show the client's meaningful art and ideas nationwide
• to broaden its popularity in the metro

Significance of the study:

• will help the client's needs:
• to be a well-known clothing store in the metro
• to have a closer bond with their potential customers
• for client's customers: (especially the teens)
• to discover Think Positive Clothes Store

Untitled Slide

• to know the good values of the film
• for the group:
• to help improving their skills

Target benficiaries:

• Think Positive Clothes Store
• teens (15-19)
• young adults (20-35)
• arts and music enthusiasts

Similarities with any previous projects:

"Times the charm"

"Angele Lancel"

"Dumb ways to die"

"Royal Tru Orange - Ilabas ang Kulit!"