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Logos

Published on Nov 18, 2015

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PRESENTATION OUTLINE

LOGO DESIGN

WHAT IS A LOGO?

  • Design used to identify products
  • It can be a representation, symbol or letters
  • Designed for easy recognition
Photo by captcreate

A GOOD LOGO IS...

  • Simple
  • Memorable
  • Timeless
  • Appropriate
Photo by Fahmishah

SIMPLE STEPS TO DESIGN A LOGO

Photo by miskan

BRAINSTORM!

  • What is the purpose of the logo?
  • Who is it for?
  • Research! Be inspired, do not copy

A GOOD LOGO IS...

  • Simple
  • Memorable
  • Timeless
  • Appropriate

DOODLE! SKETCH!

  • Keep it simple!
  • Start with at least 3 ideas
  • Try them in different ways
  • DONT ERASE!
  • Show them to your classmates

FINISH UP YOUR DESIGN

TYPOGRAPHIC LOGOS

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BRAINSTORM!

  • What is the purpose of the logo?
  • Who is it for?
  • Research! Be inspired, do not copy

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ICONIC LOGOS

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ILLUSTRATION LOGOS

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