Part 2: Do You Know WHO to Develop Relationships With?

Published on Nov 18, 2015

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PRESENTATION OUTLINE

Part 2:
Do You Know WHO to Develop Relationships With?

Last week I told you how to initially determine who you would definitely want to develop a relationship with in business.

Did you miss it?

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That's okay. You can read it here.

Once you’ve checked those first three boxes...

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There are 5 other critical pre-qualifiers for a professional relationship:

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1. They need/require what you’re selling

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2. They want/desire what you’re selling

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3. They have pleasure you can help them get, pain you can help them avoid … or both

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4. They have the authority to hire you (or strong influence over the person who does)

5. They can afford what you’re selling.

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My advice for these 5 qualifiers is very similar to the first 3:

Don’t move forward with intentionally building a relationship unless the answer to all of the above is...

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A resounding “YES!”

You’re looking for prospective business.

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Unless, and until, all of these pre-qualifiers are met...

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You might just be building a relationship with someone who won’t ever, or can’t ever, work with you.

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You have a finite amount of time to devote to your business development efforts

So you’ll want to make the best use of your time by making sure each person meets the above criteria.

Make sense?

I’ll continue the conversation next week. Until then …

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Want all of my proven strategies on relationship development?

I’ve given you the “who” … and this outlines the when, where, how often and how long of building relationships.

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Get it right here.

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Christina Culbertson

Haiku Deck Pro User