LET’S TALK ABOUT SELLING YOUR HOME

YOUR NEEDS…

• Why Did You Choose To Sell Now?
• Where are you going and when do you need to be there?
• If you weren’t able to sell before having to move, or if you weren’t able to get your price, what would that mean to you?
• How do you perceive today’s real estate market?
• Do you intend to buy again?
• What is most important in selling your home?

WHAT TERM REPRESENTS YOUR REALTOR?

• Marketer
• Facilitator
• Negotiator
• Expert
• Truth Teller
• Consultant/Advisor
• Professional
• Know It All

IF YOU HAD TO CHOOSE ONE, WHICH WOULD IT BE?

• A Fast Sale?
• Highest Dollar Available For Your Property?
• Least Amount Of Hassle For You?

Fantastic!
Now that we know more about your expectations,
Let’s talk about how I can help you reach your goals

WORK FOR YOU

YOU SEE…
WHAT YOU’LL FIND IS THAT THE OTHER AGENTS OUT THERE EXPECT TO COLLECT THEIR FULL COMMISSION …REGARDLESS OF THEIR PERFORMANCE …

THAT IS BACKWARDS…

UNLIKE OTHER AGENTS

I BELIEVE TO EARN ONES PAYDAY…

I GUARANTEE MY PERFORMANCE…
SO YOU WIN EITHER WAY

SO WHAT DOES THAT MEAN

If I Do Not Succeed In Our Collective Goal Of “Selling” Your Home For 100%+ Of Asking Price In 29 Days Or Less, Then You Are Eligible To Redeem My Guaranteed Listing Rate!!!

$12,999 Guarantee

SO LET’S DO SOME QUICK MATH HERE…

• For illustrative purposes… I’ve used a $1,000,000.00 listing
• $1,000,000.00 x 2.5% = $25,000….. $25,000-$12,999 = $12,001 delta
• If both agents fail to perform as expected, one is still earning $12000 more than the other for no good reason…

YOU REMEMBER THIS SLIDE..

• A Fast Sale?
• Highest Dollar Available For Your Home?
• Least Amount Of Hassle To You?

WITH MY PERFORMANCE GUARANTEE

Untitled Slide

Untitled Slide

HERE’S THE NIFTY LITTLE SECRET

YOU CAN USE MY GUARANTEE TO YOUR BENEFIT

LET ME - LET YOU IN

YOU CAN USE MY GUARANTEE

BY PULLING THE TRIGGER

AND USE MY

LET’S BREAK IT DOWN

• Let’s say after diligent negotiations, your highest and best offer on our example $1Mil listing is $975,000 in 7 days
• You decide to accept that offer.
• With My Guarantee You Come Out $11,376 Ahead vs. Another Agent
• Let me show you…..

LET’S CHECK THE NUMBERS..

• Using other agent: $975k x 2.5% = $24,375 list side commission
• Using my Guaranteed Performance, $24,375-$12,999 = $11,376 SAVINGS on list side commission
• Now, let’s say you decide to wait it out for a better offer, to come along, but that never happens, and you end up selling instead for $950k after a month of waiting…

WELL IN THIS CASE NEITHER AGENT HAS PERFORMED

LET’S BREAK IT DOWN AGAIN..

• $950k x 2.5% = $23,750
• $23,750 -$12,999 = $10,751 SAVINGS with my performance guarantee
• So in comparison, let’s analyze the two scenarios again with the different agents…

COMPARE AND LIST!

• Scenario 1 Average Agent
• $975k - $24,375 = $950,625 net
• Scenario 1 My guarantee
• $975k - $12,999 = $962,001 Net
• $11,376 Savings

COMPARE AND LIST!

• Scenario 2 Average Agent
• $950k - $23,750 = $926,250 Net
• Scenario 2 My Guarantee
• $950k - $12,999 = $937,001 Net
• $10,751 Savings

THERE ARE THREE POINTS I AM MAKING HERE

• With my performance guarantee you benefit either way, whether I perform or not
• Going with another agent doesn’t necessarily net you more in your pocket, especially when a savvy seller uses my “early trigger” performances guarantee leverage…
• A “highest and best” early negotiated offer is most often going to net you the most.. and incidentally, it gives you a fast sale with the least amount of hassle as well.
• Summary, We’ll run the numbers each time and verify your best possible outcome!

MARKETING YOUR HOME

• Compelling Signage
• Text Capture For Buyer Follow-up
• Website and Landing Buyer Capture Page For Your Listing
• Professional Photography With Virtual Tour
• Professional Flyers
• Broker and Buyer Opens
• Fully Compelling MLS Listing Syndicated Out To Real Estate Sites
• Email Marketing To Buyers Agent Population
• Brokerage Social Media

SHALL I PROCEED

THANK YOU FOR YOUR TIME!