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#Truth

Published on Nov 19, 2015

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1.

#Truth

Social Advertising 2015
Photo by Hammonton Photography
2.

Facebook

2015 Trends to Watch
3.

Facebook

2016 Trends to Watch
4.

Breaking Up

@copyblogger deletes Facebook Page
5.

Untitled Slide

6.

Video

Text>Images>Video
Photo by launceston_lad
7.

Link Post

Native Link. Image Preview. 1200 x 628
8.

Less is More

Less Updates, Better Content
Photo by jeanbaptiste maurice
9.

Audience Network

Facebook Ads on Apps Launched 10/8/14
10.

Audience Network

  • Facebook Audience Targeting
  • On Apps versus Facebook
  • Reach mobile users
  • Revenue opp for Apps Dev
  • More ad inventory
11.

Like Button

for Mobile Users
12.

Mobile Ads

Enhanced Call To Actions
13.

Timing and Relevancy

Think + research before advertising
Photo by John-Morgan
14.

Audience

segmenting, parsing and excluding  
Photo by Beta-J
15.

Local Awareness Ads

They are here! 
16.

Help First

Sell Later 
Photo by WhoIsDhillon
17.

Twitter

2016 Trends
18.

Tailored Audiences

Retargeting and building community
19.

Audience Targets

  • Interests
  • Followers
  • Keywords
  • Television
Photo by Hegemony77 doll clothes
20.

Tailor audience

  • Geography
  • Language
  • Device
  • Gender
Photo by zinjixmaggir
21.

LinkedIn

2016 Trends
22.

Gets Visual

Cover images, video, slideshare
Photo by Wonderlane
23.

Publishing

long-form content
24.

Sponsored Updates

Lisa Buyer

Haiku Deck Pro User
thebuyergroup.com