4 Statistics to Prove that Shopping Malls Aren’t Dying

We’ve all heard the myth that shopping malls are on the decline, which leads to the myth that opening new stores in shopping malls aren’t worth the investment.

But when you look at the facts, they beg to differ. So if you’re considering a mall franchise but concerned that you’d be digging your entrepreneurial grave, take a look at some statistics that will help to change your mind.

Topics of Discussion

• Only 3.4% of America’s malls are considered “dying.”
• 80% of America’s malls have less than a 10% vacancy rate.
• Online shopping only represents 7% of retail sales.
• Mall occupancy is at its highest since 1987.

1. In order to qualify as “dying,” a mall needs to have at least 40% vacancy. While media stories and gossip may lead to believe that most malls are at this stage, a mere 3.4% actually are. That means that the other 96.4% of our malls are doing just fine.

2. When a mall approached the 10% vacancy rate, it begins to enter the territory of risk. However, only 20% percent of shopping malls have actually reached this number. Statistics also show that these higher-vacancy malls are victims of demographics and competition with other malls, as opposed to an actual decline in customer demand for shopping malls.

3. Many people think that shopping malls are on the decline because of the growing demand for online shopping, where customers can do all their shopping from the comfort of their own homes. But according to statistics, online shopping is a rather small piece of the competitor pie as compared to other factors that steer away from the notion that shopping malls are going out of demand.

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Disclaimer: This information is not intended as an offer to sell, or the solicitation of an offer to buy, a franchise. It is for information purposes only. Currently, the following states regulate the offer and sale of franchises: California, Hawaii, Illinois, Indiana, Maryland, Michigan, Minnesota, New York, North Dakota, Oregon, Rhode Island, South Dakota, Virginia, Washington, and Wisconsin. If you are a resident of or want to locate a franchise in one of these states, we will not offer you a franchise unless and until we have complied with applicable pre-sale registration and disclosure requirements in your state. Franchise offerings are made by Franchise Disclosure Document only.