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Slide Notes

DownloadGo Live

Channel Trends

Published on Sep 05, 2016

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PRESENTATION OUTLINE

1.

#SMM

2018 Channel Trends
Photo by Intersection Consulting
2.

Facebook

Biggest, Baddest and...Best?
3.

2018 Trends

  • WTF! Facebook Privacy PR Fiasco
  • Oh! Fake News
  • Yay! Messenger
  • 3-2-1...Live Video
  • OMG! Groups
  • WOW...AR/VR/AI oh my!
4.

Facebook Live

2018's HOT and DOMINATING 
5.

Instagram

It's Game On! 800M
6.

All Brands Aboard!

The Next Facebook?
7.

Saturation?

The Next Facebook?
8.

Your Best Content Should Reside...On Instagram?

Photo by Erik Lucatero
9.

Untitled Slide

10.

Snapchat

Growing up
11.

LinkedIn

Most trustworthy social network
12.

Twitter

#2 platform for B2B, slight decline
13.

Pinterest

The Shopping Network
Photo by ShardsOfBlue
14.

ROI

The Biggest Challenge 
Photo by 50 Watts
15.

Bigger Budgets

Less Silos in 2018 as SM Integrates
Photo by 401(K) 2013
16.

Influencer Marketing

Social Media's Hottest Topic 
Photo by WOWS_
17.

84% of marketers are planning to launch at least one influencer campaign.

Photo by Free For Commercial Use (FFC)
18.

Video

61% use it, 73% plan on increasing 
Photo by mark sebastian
19.

Visuals = Essential

85% of marketers use them/79% will increase use in 2018
Photo by Aleš87
20.

Engagement

Most measured in 2017, is it the right ROI?
Photo by deartistzwei

Lisa Buyer

Haiku Deck Pro User
thebuyergroup.com