Part of what helped bring Great American Cookies to the forefront of the cookie industry in American was the introduction of the cookie cake. With the advent of the cookie cake, Great American Cookies helped take the cookie industry out of the realm of simple snack foods and into the realm of birthday parties, retirement celebrations, and graduation revelry. Cookie Cakes are a key driver of business for GAC.
For the last couple of years, Great American Cookies has offered customers the opportunity to stop by any franchise location on April 15 and receive a free chocolate chip cookie in celebration of the end of tax season. This promotion is a fantastic opportunity for franchisees to draw in new customers that may not normally shop at cookie stores. Franchisees benefit from the nationwide advertising and the appeal that getting a free cookie!