Green Cherry

PROBLEM:


"Last year, nearly 50m tonnes of e-waste was generated worldwide – or about 7kg for every person on the planet." - Guardian, 14 December 2013

Municipal waste management is expensive.

Municipal governments in Canada spent more than $1.8 billion on waste collection, transport, and disposal in 2008

2012, 3.412 million tons of e-waste in the U.S. Only 1 million tons or 29.2 % was recycled, according to the EPA (up from 25% in 2011

Electronic goods made up of hundreds of different materials and containing toxic substances such as lead, mercury, cadmium, arsenic and flame retardants

The Blacksmith Institute, a nonprofit organization that focuses on solving global pollution problems, estimates that so-called toxic e-waste threatens the health of 100 million people worldwide.

United Nations Environment Program calls electronic waste the “fastest growing waste stream in the world.”

United Nations Environment Program calls electronic waste the “fastest growing waste stream in the world.”

The App: Microview

Green Cherry makes it easy to exchange your used electronic with other people or give for recycling

Tinker Tim (Mr.T2)

Scenario

Features

• Users exchange and give second hand goods
• Uses pseudo currency to allow users to compare value to exchange

Niche

• Service is proximity based on user's closest location
• UI simplicity with efficient and quick distribution channel
• Green Cherry is a product system specialized in electronic goods

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GIA: Experiential Research Institution

Why studying experiences matters

• Experience is transient, the invisible ink of shaping. John Locke's tabula rasa
• Experience can imprint on a person. E.g trauma, socioeconomics, context
• Science is moving into a new paradigm accounting for context
• Choice making is multi-faceted animal

Data and partnerships:

Partnerships:

• Karma points would allow users to reimburse points to actual products in the real world
• Small medium companies can participate to support green economy and gain new customers

Data Study: Give and exchange

Research and Collaborations

Transactions will allow us to understand how economics really work and how goods relate to people

Outcome: Better socio economic policies for nations. New business models. Understanding how the human experience works

Exchange

Barter is the oldest form of transactional exchange. By learning about how things are valued. New accurate currency system could be defined

Empowering modern humans to relate their data to themselves to avoid any potential emerging neo-feudalism in a technological age

Conclusion:

The Experiential Economy

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