LE MERIDIEN KOH SAMUI RESORT AND SPA

INTRODUCTION

• Specialized Resort
• Koh Samui, Thailand
• 77 suites
• 2 signature F&B outlets, 1 unique
• (LeMeridien, 2017) (Eric T. Brey 2011)

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SPECIALIZED RESORT

• Signature amenity - Beach front property
• Anchor attribute - Ocean Pier
• RLE-E’s - Relaxation spa, beach activities, Ocean Pier Yoga
• (LeMeridien, 2017) (Eric T. Brey 2011)

F AND b OULTLETS

• Ocean Pier dining
• Latest Recipe Restaurant
• Latitude 9 Bar
• Plunge Bar
• (LeMeridien, 2017) (Eric T. Brey 2011)

RETREAT EXPERIENCE

• Feng Shui design
• Water features
• World class spa
• Adult centric activities
• Luxury events
• (LeMeridien, 2017) (Eric T. Brey 2011)

CONCLUSION

• Specialized Resort
• One Anchor attribute
• Relaxation retreat
• (LeMeridien, 2017) (Eric T. Brey 2011)

REFERENCES

• Booking.com. (2018). Booking.com: The largest selection of hotels, homes, and vacation rentals. [online] Available at: https://www.booking.com/ [Accessed 12 Apr. 2018].
• Eric T. Brey (2011), A Taxonomy for Resorts. Cornell Hospitality Quarterly, Sage Publications (Accessed 11 April, 2018)
• Le Meridien (2018), Le Meridien Koh Samui Resort and Spa [Online]. Available at: lemeridienkohsamui.com (Accessed 11th April, 2018)
• TripAdvisor. (2018). TripAdvisor: Read Reviews, Compare Prices & Book. [online] Available at: https://www.tripadvisor.com/ [Accessed 12 Apr. 2018].