This is a British poster that is trying to inspire young men to register to join the army during WWI. The poster depicts a middle-aged man with a mustache who is telling all who read the poster to enlist in the army. Two lines follow demanding, “Join your country’s army!, God save the King”. When Britain entered the war, the country had an urgent need for more military men because they did not have a policy of conscription. The government immediately brought out many recruitment posters. This poster is meant to touch at the reader’s sense of nationalism. The reader would feel like his contribution would help save his country and his king. Since many people had a lot of patriotism for their country this was a successful tactic, and many signed up for the army. Conscription began in 1916 when the British government passed the Military Service Act.
http://tedprints.tedankara.k12.tr/310/1/Mehmet_Emir_Goka.pdf