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Newsjacking Like a Pro

Published on Jun 11, 2017

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PRESENTATION OUTLINE

1.

Newsjacking Like a Pro

Use Breaking news to Expand yoUr Influence And Reach
Photo by just.Luc
2.

def. Newsjacking

Attach Your Ideas to a Breaking News Story
Photo by sickmouthy
3.

Or Evergreen Works

Attach Your Brand to a Hot Topic
Photo by bazzadarambler
4.

Click to Edit

David Meerman Scott - King of Newsjacking
5.

Media Coverage, Sales + Biz Growth

6.

Media Coverage, Sales + Biz Growth

7.

Have anything in Common

Biggest Box Office Draw
8.

a Heartwarming Story

Which Broke on Facebook
9.

aN Opinion

About Gender Bias in Tech
10.

Make sure

Your Take Fits
Photo by katerha
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You Want Exposure

Photo by Brad Montgomery
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Get me Here

Um, sure
Photo by nayrb7
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Get in Line

Everyone Wants a Write up Here
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Another Ultimate

Begins with Thinking Like a Producer Here
15.

Think

Like an Editor Here
Photo by garryknight
16.

Local News Rocks

Stepping Stone to Bigger outlets
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Strategic partners

and Potential Clients
Photo by Tesco PLC
18.

Newsjacking

Also Fuels Better Organic SEO
Photo by Carlos Luna
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Stand Out

Be Strategic
Photo by Nina Matthews Photography
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Get the Latest

Photo by morner
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Focus

Photo by rolfkallman
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Identify

Your Connection Points
Photo by teachingsagittarian
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Brainstorm

A variety of possibilities
Photo by pepe50
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You have Options

Photo by marfis75
25.

choose wisely

Photo by anieto2k
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Change Your Mindset

From Future Focus
Photo by Sweet One
27.

Spring Spruce Up

Featured Client Product on TV
28.

Holiday Tie In

Yes, Virginia for Radio
29.

House Sale Tie In

Real Estate Print Column
30.

David Meerman Scott, Newsjacking King

31.

marketing-advantage

strategy I Print, Web, Video and Social Communications
Photo by Tom Raftery

Pattie Simone

Haiku Deck Pro User
http://womencentric.net