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Mobile Behaviors

Published on Nov 18, 2015

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PRESENTATION OUTLINE

8 out of 10 consumers surveyed interact with brands or products before arriving at the store

Photo by WarzauWynn

2M people pin product pins per day (that’s 20x more than there are daily shoppers at the Mall of America)

Untitled Slide

  • On average sales coming from Pinterest are $50 higher than any other major social platform
  • 2M people pin per day - that’s 20x more than there are daily shoppers at the Mall of America
  • 93% of Pinterest users use the platform to plan purchases
  • Pinterest orders on mobile devices have increased by 140% in the last two years, and orders from non-US countries has increased 130% from 2013 to 2014
Photo by JeepersMedia

Untitled Slide

  • On average sales coming from Pinterest are $50 higher than any other major social platform
  • 2M people pin per day - that’s 20x more than there are daily shoppers at the Mall of America
  • 93% of Pinterest users use the platform to plan purchases
  • Pinterest orders on mobile devices have increased by 140% in the last two years, and orders from non-US countries has increased 130% from 2013 to 2014
Photo by JeepersMedia

Untitled Slide

Photo by JeepersMedia

8/10 consumers surveyed interact with brands or products before arriving at the store

Photo by Ed Yourdon

Consumers who access social media while they shop are 4x more likely to spend more, and almost 1/3 of those survey are more likely to make a purchase the same day

Photo by afagen

Accessing social media while shopping makes you 4x more likely to spend more

Accessing social media while shopping makes you 4x more likely to spend more

Photo by kdonovangaddy

Easier shopping ≠ better purchasing

Photo by Ed Yourdon

Mobile shopping ≠ better purchasing

Photo by Ed Yourdon

Easier shopping ≠ better purchasing

Photo by jcwpdx

Mobile shopping ≠ better purchasing

Photo by jcwpdx