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Milton Hershey

Published on Nov 19, 2015

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PRESENTATION OUTLINE

Milton Hershey

Hershey's Chocolate Entrepreneur-By: Andres Torres

Background/facts

  • Full name: Milton Snavely Hershey
  • Born on September 13, 1857 in Derry Township, PA
  • Started Lancaster Caramel Co. in 1883, sold it in 1900 for $1 Mill.
  • American manufacturer, philanthropist, and entrepreneur 
  • Founded the Hershey Chocolate Corporation in 1894

Accomplishments

  • Dropped school at age 13 after expressing interest in Candy making
  • Set up first candy shop in the heart of Philadelphia in 1875
  • Found new formula that allowed him to mass produce milk chocolate
  • Built 1st modern candy-making facility in Derry Church, PA in 1905
  • Built the model town of Hershey, PA for employees and visitors

Education

  • Had a very limited education
  • No schooling after the 4th grade
  • Dropped out at age 13 before being apprenticed

Roles of Entrepreneur

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Innovator

  • Thinking of ways to turn new ideas into goods or services
  • Milton Hershey was the first to mass produce milk chocolate
  • Milk Chocolate was considered a Swiss luxury at the time
  • His formula helped the public enjoy milk chocolate whenever

Risk taker

  • Take on risk of starting a new business
  • Hershey took his first risk after opening his first candy shop
  • He took another risk when he founded his caramel company
  • Finally, his milk chocolate making company was his last risk

Spark plug

  • Supplies energy needed to turn ideas into realities
  • Hershey poured his sweat and time into his businesses
  • Determined to find formula that would mass produce milk chocolate

strategist

  • Supplies the vision and makes key decisions
  • Hershey built the town of Hershey, PA 
  • This decision allowed his company to grow

Entrepreneur Characteristics

  • Ambition and problem solving ability
  • Self confidence and organizational skill
  • perseverance and ability to motivate others
  • energy and self discipline
  • willingness to take risks

Entrepreneur Characteristics Cont.

  • Highly motivated and ability to come up with solutions
  • Believes in themselves and able to manage time/resources
  • Doesn't give up and good at inspiring others to join team
  • Thrives on hard work and willing to sacrifice in some areas
  • Not afraid to risk time, money, and energy on ideas

Hershey's characteristics

  • Motivated to get company started and formula developed
  • Never gave up during his career and was able to hire many employees
  • Worked hard in getting his career started as a confectioner
  • Risked selling caramel company and starting new chocolate company
  • Believed he had what it took to be a confectioner and opened 1st store