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PRESENTATION OUTLINE

Responsible Social Media Use

By Tonyo Cruz

BREAKING NEWS: The same codes of conduct and ethics apply online, as they do offline.

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Bloggers' code of ethics

Bloggers code of ethics

  • Be honest and fair
  • Minimize harm
  • Be accountable

Be honest and fair

  • Never plagiarize
  • Identify and link to sources
  • Don't misrepresent; present context
  • Never distort content of photos
  • Never publish inaccurate information
  • Distinguish opinion and factual information
  • Differentiate advertisements, advertorials and sponsored posts

Minimize harm

  • Show compassion to subjects, esp. children
  • Be sensitive when tackling grief and tragedy
  • No license for arrogance
  • Respect privacy
  • Show good taste

Be accountable

  • Admit and correct mistakes
  • Make disclosures
  • Deny favored treatment to advertisers and special interests
  • Expose unethical practices
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Bloggers code of ethics

  • Be honest and fair
  • Minimize harm
  • Be accountable

But actually there are four.

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Keep the Internet free

Our first responsibility

Keep the Internet free

  • Access
  • Expression
  • Innovation
  • Openness
  • Privacy
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Bloggers code of ethics

  • Keep the Internet free
  • Be honest and fair
  • Minimize harm
  • Be accountable

There's more.

But wait.

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Social media

is just one part of a new medium and new arena
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New opportunities, new careers, new frontiers, new tools, new media, new ways of doing things

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Going digital

  • Journalism and literature
  • Industry and businesses
  • Government and politics
  • Activists and movements
  • Churches and faiths
  • Education and schools

Majority digital

As of 2016
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The days of the passive audience and readers are over.

Nucleus and Ubod

Now and the future
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Aside from joining and winning contests, what's the future for Nucleus and Ubod?

Should MaScians wait for the papers?
Should the papers go online -- thru websites, Facebook Pages and Twitter -- and be relevant to MaScians' daily lives?

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Speak your mind.
Propose solutions.
For city and country.

Thought leadership

Aspire for



Salamat, #masci!@tonyocruz
tonyocruz.com

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