Live Streaming Video

Published on Nov 18, 2015

No Description

PRESENTATION OUTLINE

Live Streaming Video

The big social media deal? 

WHAT YOU NEED TO KNOW

  • Evolution
  • Platform Players
  • Advertising
  • Risks
  • Rewards
  • Who's Doing It?

Live Streaming Apps

Live streaming takes digital video one step further...

Letting marketers have a two-way conversation with consumers

Photo by jjMustang_79

Real-time video is today's social medium of choice

LIVE VIDEO

  • Raw
  • Real
  • Immediate
  • Exciting
  • Viral potential increases
Photo by jurvetson

Periscoping?

The Today Show

Meerkat

Owned by Twitter 

Who is using?

Celebrities, brands, real people 
Photo by davitydave

How can we use it?

  • Report news
  • Press conference
  • Behind the scenes
  • Product launches

Untitled Slide

It's the brand called

You!

See you on

  • Meerkat
  • Periscope
  • Mentions (coming soon)

Lisa Buyer

Haiku Deck Pro User