L'AMBASSADE

What PROBLEM do we solve? for the luxury client

• lack of quality
• marketing instead of savoir faire and history
• bling bling
• lack of exclusivity

problem for the supplier

• Expensive to develop internationally
• Hard to find the right agent or distributor
• Production hard to increase

Solution: L'Ambassade

• Innovative location store/ gallery/ magazine
• Unique, exclusive brands produced in small quantities
• Abiltity to scale internationally and assist in niche brand development 

market validation

• who are the target clients?
• How large is the market?
• What are the current market offerings?

market size

• how large is the market?
• what is the estimate for L'Ambassade?
• What would the revenues be? 

Offering

• What is L'Ambassade offering?
• How does it work?
• Retail store/ e-commerce?
• Events, consulting, etc...

Business model

• how do we generate revenue and profit?
• how many stores, in what countries, over how many years? 

Market adoption

• How do we plan on marketing L'Ambassade?
• Partnerships?
• Public Relations?
• Shop in Shop?

competition

• Who are the competitors?
• what do they do?
• where are they? country? cities? Paris?

Competitive advantage

• dual business plan with supplier partnership
• extensive NA & Asia Pacific retail knowledge 
• supply chain, CEM, team retail specialists