His campaign focused on four themes: welfare reform, tort reform, crime reduction, and education improvement.
Bush used a budget surplus to push through Texas's largest tax-cut, $2 billion.
In 1999, Bush also helped make Texas eventually the leading producer of wind powered electricity in the U.S.[
In 1998, Bush won re-election with a record 69% of the vote. He became the first governor in Texas history to be elected to two consecutive four-year terms.
In June 1999, while Governor of Texas, Bush announced his candidacy for President of the United States.
Bush portrayed himself as a compassionate conservative, implying he was more centrist than other Republicans.
Bush became the front runner after the South Carolina primary, which according to The Boston Globe made history for his campaign's negativity; The New York Times described it as a smear campaign
Although Bush received 543,895 fewer individual votes than Gore nationwide, Bush won the election, receiving 271 electoral votes to Gore's 266.
The Bush campaign advertised across the U.S. against Democratic candidates, including Bush's emerging opponent
The Bush campaign portrayed Kerry as a staunch liberal who would raise taxes and increase the size of government.
In the election, Bush carried 31 of 50 states, receiving a total of 286 electoral votes.
It was the first time since Herbert Hoover's election in 1928 that a Republican president was elected alongside re-elected Republican majorities in both Houses of Congress.
Since leaving office, Bush has kept a relatively low profile though he has made public appearances
In March 2009, he delivered his first post-presidency speech in Calgary, Alberta, appeared via video on The Colbert Report during which he praised U.S. troops for earning a "special place in American history,
Bush made his debut as a motivational speaker on October 26 at the "Get Motivated" seminar in Dallas.
Bush released his memoirs, Decision Points, on November 9, 2010 during a pre-release appearance promoting the book
When asked by Leno why he does not comment publicly about the Obama administration, Bush said, "I don’t think it's good for the country to have a former president criticize his successor.
Despite the ongoing debate between liberals and conservatives, it is often acknowledged that Bush was one of the most consequential presidents in American history
Bryon Williams of The Huffington Post referred to Bush as "the most noteworthy president since FDR"
Bush's homeland security reforms proved to be the most significant expansion of the federal government since the Great Society,
Since leaving office, Bush's presidency has received mostly negative reviews from professional scholars.
Bush was ranked 39th out of 43, with poor ratings in handling of the economy, communication, ability to compromise, foreign policy accomplishments and intelligence, in a college poll of 238 presidential scholars.