Four Keys to Operating a Thriving Cookie Business

Published on Jan 26, 2016

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Four Keys to Operating a Thriving Cookie Business

Everyone loves cookies. You could ask 1,000 people a day if they like cookies and you will rarely get a negative response. Imagine giving that welcome-home feeling to hundreds or thousands of people. Think about how you would feel creating and selling a product that would dip your customers in memories and help them build more.

Opening and running a cookie business is the perfect way to spread the love and make money at the same time. Operating a cookie business is not always easy. It takes thought and due diligence to get it right; however, if you follow the five fundamental principles listed below, you will be on your way to a thriving cookie business.

Topics of Discussion:

  • Quality Products
  • Solid Business Plan
  • Strong Brand
  • Marketing
  • Cookie Franchise
  • Buying a Franchise

1. The first principle should never be far from your thoughts, even when experiencing the stress of starting a new business: remember why you’re here. Your mission is providing quality products, in your case delicious cookies, to bring smiles to your customers’ faces.

2. Planning creates a way to take your vision from concept to reality and also provides a tool that lets you share your vision with other people, like bankers. When you ask people to loan you money for starting a business, you need to have a way to show them the details. Things like expenses, revenue, pricing, marketing and how you will make your cookie business different from the competition.

3. Creating a strong brand is a critical component to building your business long-term. The more people recognize your name, the better your products will sell.

Disclaimer: This information is not intended as an offer to sell, or the solicitation of an offer to buy, a franchise. It is for information purposes only. Currently, the following states regulate the offer and sale of franchises: California, Hawaii, Illinois, Indiana, Maryland, Michigan, Minnesota, New York, North Dakota, Oregon, Rhode Island, South Dakota, Virginia, Washington, and Wisconsin. If you are a resident of or want to locate a franchise in one of these states, we will not offer you a franchise unless and until we have complied with applicable pre-sale registration and disclosure requirements in your state. Franchise offerings are made by Franchise Disclosure Document only.