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Everyone Needs a Social Media Precence

Published on Nov 18, 2015

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PRESENTATION OUTLINE

1.

Our world is full of choices

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2.

Different products

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3.

Many channels to promote them

  • Facebook
  • Twitter
  • Pinterest
  • Instagram
  • Youtube
  • Yelp
  • Etc.
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4.

Our World is full of noise

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5.

\I can help you tell your story

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6.

Through Social Media

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7.

Higly accessible publishing techniques

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8.

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  • Free advertizing
  • Promotional channel for content distribution
  • A long-term return on efforts
  • Research, feedback, relationships
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9.

Total social network users in 2015 (millions)

10.

Social media Uses

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  • Customer service
  • Product/service feedback
  • Industry networking
  • Promotions/contests
  • News, company updates
  • Internal collaboration
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12.

60% of adults use the internet

to access medical information
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provide useful info

  • Educate and engage with the public about healthcare issues
  • Enhance patient access to services
  • Create awareness
  • Extend network
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14.

I will create a social media plan

  • Preplanning
  • Listen to the conversation
  • Create target profile
  • Set specic goals
  • Join the conversation
  • Measure ROI
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15.

2/3 of the global internet  population visit social networks

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16.

Nearly 2.1 billion people have social media accounts
3.65 billion mobile users have access to the internet via smartphones and tablets
Close to 1.7 billion people have active social media accounts

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17.

facebook facts

  • There are nearly 1.4 billion Facebook users
  • 47% of all Internet users are on Facebook
  • 4.5 billion likes are generated daily
  • Nearly 75% of Facebook’s revenue comes from mobile advertising
  • Direct uploads of user videos to Facebook now exceed YouTube
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18.

Twitter facts

  • Twitter has 284 million active users at last count
  • 88% of Twitter users are on mobile
  • 500 million tweets per day
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19.

How to stand out on Social networks

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Add value first

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care more

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ask audience what they want

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reply to questions

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Have a personality

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be real

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Know the trend

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Think visual

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28.

know what works

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29.

Top 5 benefits of social media

  • Increase brand awareness
  • Legitimize a brand
  • Increase sales
  • Improve customer service
  • Distibute content
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30.

Every statistic you have read is changing right now!

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31.

Every second 2 new members join LinkedIn

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32.

stop waiting and start this adventure

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33.

Thank you for watching

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34.

Cristina Oliva Patrick

Social media manager

Cri Ol